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TOKEN has launched 3 all new high end carbon fiber wheelsets.
Each wheel has been meticulously developed to provide exceptional strength to weight ratio. The wheelsets are the Ventous - 36mm , the Konax Pro - 52mm, and the Konax Tri - 76mm.
They are ready to hit the road in both rim or disc brake versions. The KONAX TRI wheelset is named after the KONA Triathlon World Championship (TRI: TRIATHLON).
76mm rim depth and the "OAD" aerodynamic design has been adapted to ensure that the wheels have optimum aerodynamic efficiency. This wheelset is specifically designed for triathlon events. The lateral rigidity is the strongest of the three wheelsets, and the mass is proportional to the inertia, resulting in high-speed cruising performance that is simply outstanding! On a track with strong crosswinds, the front wheels of the KONAX PRO disc have better crosswind resistance and provide improved handling sensitivity.
Main concept= SPEED
Simple enough to be approachable, yet enough details up-close to keep the viewer with the product a few seconds longer. When up-close to the product the next thing we want them to do is to feel like they want to touch the product. When touching the product, a stronger connection, emotion, and memory of the product will be formed in the viewer's mind. Great attention was paid to how the pattern feels when touching it. This helps us tap into another sense of the viewer. TOKEN believes the more senses we can use to our advantage, the more a viewer will feel connected to the product.
SKU# BWRC76D-TBT-BKSTK
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